1. Understanding the Questionnaire
1. Downloads
NOTE: PLEASE DUPLICATE GOOGLE DOC BEFORE EDITING OR USING.
2. Translating Answers Into Visual Keywords
2. Downloads + Prompt
Chat GPT Prompts
Prompt 1
I have extracted keywords form the questionnaire my client sent me and I need to turn them into visuals. I have a lot of words right now so the goal would be to find 4-5 clusters. Just give me 5 simple clusters, nothing more or less. I will use them to apply the 1-1-1 method to then turn them into visuals. See image.
Prompt 2
What Is the summery of all of my keywords for my branding project. Focusing on Shapes, typography, Colors, Icons & graphic elements and Layout & contrast :
“1. Eco + Sustainability Soft • Light • Quiet → organic shapes, muted greens, soft neutrals, low contrast, round forms
2. Quality + Performance Soft–sharp mix • Light–medium • Quiet–medium → structured but approachable, soft corners + defined edges, clean type, balanced contrast
3. Safety + Protection Sharp • Medium • Quiet → clear geometry, stable layouts, neutral palette, strong but calm typography
4. Modern + Innovative Sharp • Light • Quiet–medium → minimal, geometric forms, sans-serif type, clean spacing, modern accents
5. Approachable + Friendly Soft • Light • Medium–quiet → rounded shapes, warm neutrals, open layout, gentle visual tone”
NOTE: After the 2 points, insert your own keywords, I included mine here just as an example.
3. Building the Creative Direction (Moodboard)
3. Downloads
4. Sending It to Your Client + Conclusion
4. Please leave me your Feedback :)
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